For Local-SEO Agencies

The AI-search upgrade to what you already sell.

Local SEO is commoditizing and your clients are asking about AI. GEO — getting them named in ChatGPT and Gemini — resells at 50–70% margin, higher than legacy SEO. ScoutRival is the grounded measurement, competitor intel, and content behind it, white-labeled. Add it as your premium line.

Grounded, honest AI measurementWhite-label · 50–70% GEO marginBYOK zeroes AI cost
Live · 2 engines checked
AI-Visibility scanclient: summitroofingco.com

Prompt tested: Running your client’s AI-visibility scan…“Best roofer near me?”“Storm damage roofer?”

ChatGPT grounded · 6 sources
Named 3 competitors — your client wasn’t one
Not named
Gemini memory probe
Recalled a rival by name
Not named
40

Your client’s AI-Visibility score is 40/100 (±7). A competitor owns the AI answer — the premium GEO engagement you can sell on top of the SEO you already deliver.

Illustrative result · a weighted 0–100 score with a confidence band — AI answers change run to run, so this is a measurement, not a fixed rank.
Client brief · #1 actionPublish a “storm damage roof claim” guide for your client — the exact question AI is answering with a rival. Drafted, ready to approve.
01The problem

Local SEO is a race to the bottom. GEO is the way up.

Rank-tracking and citations are commoditized. The agencies growing margin are selling AI-search visibility — a service most haven’t packaged yet.

commodity
Legacy local SEO keeps getting cheaper.
Rank reports and citation building are table stakes now, with shrinking margin. You need a higher-value line clients can’t get anywhere.
Src: agency economics · verify
50–70%%
Margin on GEO vs 30–45% on legacy SEO.
Getting clients named in AI answers is new, valuable, and hard to shop around — so it commands a premium.
Src: agency benchmarks · verify
0%
Of SEO teams do the tactic but haven’t packaged it.
Everyone dabbles in “AI SEO.” The ones who productise and measure it honestly win the retainers.
Src: SEO surveys · verify
the call
“Why aren’t we in ChatGPT?” is now standard.
Your clients are asking. A grounded, measured answer — with a plan — is the pitch that upgrades the retainer.
Src: client demand · verify
02A day in the life
Illustrative scenario

A GEO upsell at your agency

How you add a premium line to an SEO retainer. (scroll)

1
You · agency owner
A roofing client asks “everyone talks about AI search — are we in it?” Your SEO reports don’t answer that. You sense a premium engagement if you can measure and move it.
2
The gap
You could eyeball ChatGPT manually, but that’s not a product — and legally you can’t scrape or cache grounded results. You need a sanctioned, repeatable measurement to sell.
3
ScoutRival · run it free on one client
You run a grounded scan across ChatGPT and Gemini: 40/100, a rival owns the answer. You add the client as a brand ($29.80 on Agency), report the score monthly, and publish AI-cited content — white-labeled.
The premium line
You package it as a “$1,000/mo GEO engagement” on top of SEO. The tool costs ~$30/brand; GEO margin runs 50–70%. Your retainers grow without new logos.
03How ScoutRival solves it

The GEO service — measured, honest, resold.

Tap a client pain to see exactly what you deliver.

Grounded AI-Visibility measurement

Repeated prompts across ChatGPT (web-grounded) and Gemini (a memory probe) become a weighted 0–100 score with a confidence band — a real, sanctioned measurement you report monthly, not a scrape.

Client not named for money promptgap
Competitor citedflagged
Monthly score you report40 → 58
A defensible, honest metric that justifies a premium retainer.

Per-client Daily Brief

Each client’s competitors get watched daily — content, offers, AI answers — with a short brief per brand. It’s the ongoing value story that keeps a GEO retainer renewing.

Client rival published a new guidetoday
Competitor changed a service pageflagged
Action drafted per clientready
The renewal story, generated instead of hand-built.

Content you resell

BlogCraft drafts the guides AI cites and Compose writes the posts — in each client’s voice, on the brief. BYOK means the AI cost is zero, so the deliverable is high-margin.

Client GEO article — draftedready
Content score (must clear 88)91
BYOK = $0 AI cost = your marginpassed ✓
A premium deliverable that costs you almost nothing to produce.

Publish + score you can report

Publish to client sites (WordPress in one click) and report a graded SEO + AI-visibility score with fix cards. The number moving over months is the proof the GEO retainer is working.

Client share of voice45%
Client AI access81
Client citability83
A number that moves — the proof premium GEO retainers need.
04Your free scan

In 60 seconds, run it on a client.

No card, no call. Enter one client’s site and a competitor — we’ll show you the AI answers, the score, and the premium GEO engagement you can sell.

05vs. what you use today

Legacy SEO margin vs a premium GEO line.

Rank reports keep getting cheaper. GEO — measured honestly — is the higher-margin service clients can’t shop around. The honest comparison:

CapabilityRank tracker + manual checksScoutRival
A grounded, sanctioned AI measurement Manual, unrepeatable Weighted score, 2 engines
Margin on the service 30–45% (legacy SEO) 50–70% (GEO)
Per-client competitor reporting, automated Manual hours Daily Brief per brand
Content you resell at margin A cost center BYOK = $0 AI cost
A number that proves movement Rankings only AI-visibility score
Typical costyour hours + tools$29.80 / client brand

On Agency ($149 for 5 brands), your cost is $29.80 per client. GEO resells at 50–70% margin — a premium line on top of the SEO you already deliver, measured honestly so it survives scrutiny.

06Voices from the field

Built for the SEO agency ready to sell the AI-search upgrade.

The voice we built ScoutRival to earn — real stories land here at launch.
Example voices, written from real industry pain points — we’re onboarding founding customers now.
07The math

One GEO engagement covers the seat.

Your cost is $29.80 per client brand. A single GEO engagement resold at market rate more than covers the whole Agency seat — every client after is margin.

Clients you upsell to GEO3
Premium revenue you’re leaving on the table / yr
At a modest ~$1,000/mo GEO engagement per client — a premium line you could add to existing retainers.
vs
ScoutRival Pro / yr
$1,068
The Agency seat is $149/mo for 5 brands — one GEO engagement covers it, the rest is 50–70% margin.
08Pricing

Start free. Resell at your margin.

Agencies run on the Agency plan — 5 client brands for $149/mo ($29.80 each), BYOK for $0 AI cost. Add brands as you upsell.

Free
$0
to try it out
  • 1 brand · 1 seat · 1 competitor
  • 50 credits/mo
  • Daily Brief + competitor watch
  • A taste of AI-visibility
Starter
$29/mo
or $290/yr — 2 months free
  • 1 brand · 1 seat · 5 competitors
  • 1,000 credits/mo
  • Full content suite + WordPress publish
  • Best for a single solo location
Pro
$89/mo
or $890/yr — 2 months free
  • 3 brands · 3 seats · 5 competitors each
  • 3,000 credits/mo
  • BlogCraft long-form + one-click publish
  • Bring your own AI key = unlimited
Best for agencies
Agency
$149/mo
or $1,490/yr — 2 months free
  • 5 brands · 5 seats · 7 competitors each
  • 5,000 credits/mo · +1,000 per extra seat
  • Bring your own AI key = unlimited
  • White-label · for agencies & multi-client

Extra Agency seats $25/mo each (+1,000 credits). BYOK zeroes content & AI-visibility costs on Pro and Agency. 14-day money-back on all paid plans.

09FAQ

The honest answers.

How is this different from “AI SEO” everyone claims?
Most “AI SEO” is either recycled tactics or manual ChatGPT checks. ScoutRival measures it honestly — repeated grounded prompts across two engines into a weighted score with a confidence band — and gives you the content to move it. We never claim a stable AI rank, because there isn’t one.
What’s the reseller margin?
Agency is $149/mo for 5 client brands ($29.80 each). Bring your own AI key and content costs $0 to produce. GEO engagements resell at 50–70% margin — higher than legacy SEO.
Is the “AI rank” a real number?
AI answers aren’t a fixed leaderboard — ask the same question twice and the list often changes. We measure it honestly: repeated prompts across ChatGPT (web-grounded, with citations) and Gemini (a memory probe), turned into a weighted 0–100 score with a confidence band. A real measurement, not a made-up rank.
Which AI engines do you actually check?
Two: ChatGPT (web-grounded, so it cites live sources) and Gemini (a “memory probe” — what the model already believes, no citations). They’re deliberately different signals, and we label which is which. We don’t claim to track “every AI” — no honest tool can — we measure the grounded answers your customers are most likely to see.
How soon will I show up in AI?
Honestly: it compounds, and nobody can promise a date. Publishing the content that answers your buyers’ questions is what earns citations over the following weeks — some businesses see movement in a few weeks, some longer. What you get on day one is the measurement: exactly which prompts you’re missing and the actions most likely to change it. Anyone promising an overnight “#1 in ChatGPT” is guessing.
Can I cancel, and is there a guarantee?
Yes to both — cancel anytime, no lock-in, and there’s a 14-day money-back guarantee on paid plans. You can also start on the free plan and never pay a cent until it’s earning its keep.
Two minutes, no card

Run a free GEO scan on one client.

See the AI-visibility gap, get a score you can report, and sell it as a premium line on top of your SEO. Two minutes, no card.

Grounded measurementWhite-label outputsChatGPT + GeminiBYOK = $0 AI cost